Food Truck Handbook : Start, Grow, and Succeed in the Mobile Food Business by...
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A book that looks new but has been read. Cover has no visible wear, and the dust jacket (if applicable) is included for hard covers. No missing or damaged pages, no creases or tears, and no underlining/highlighting of text or writing in the margins. May be very minimal identifying marks on the inside cover. Very minimal wear and tear. See the seller’s listing for full details and description of any imperfections.
- Buy It NowFood Truck Handbook : Start, Grow, and Succeed in the Mobile Food Business by...
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Located in: Hope Mills, North Carolina, United States
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eBay item number:226320299414
Item specifics
- Condition
- Level
- Business
- ISBN
- 9781118208816
- Subject Area
- Business & Economics
- Publication Name
- Food Truck Handbook : Start, Grow, and Succeed in the Mobile Food Business
- Publisher
- Wiley & Sons, Incorporated, John
- Item Length
- 8.9 in
- Subject
- Entrepreneurship, Industrial Management, Industries / Food Industry, New Business Enterprises
- Publication Year
- 2012
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.9 in
- Item Weight
- 12 Oz
- Item Width
- 6 in
- Number of Pages
- 288 Pages
About this product
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1118208811
ISBN-13
9781118208816
eBay Product ID (ePID)
110946579
Product Key Features
Number of Pages
288 Pages
Language
English
Publication Name
Food Truck Handbook : Start, Grow, and Succeed in the Mobile Food Business
Publication Year
2012
Subject
Entrepreneurship, Industrial Management, Industries / Food Industry, New Business Enterprises
Type
Textbook
Subject Area
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.9 in
Item Weight
12 Oz
Item Length
8.9 in
Item Width
6 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2012-004740
TitleLeading
The
Dewey Edition
23
Dewey Decimal
647.95
Table Of Content
Foreword xiii Matthew Geller Preface xvii Acknowledgments xi Introduction 1 Plan: Preparing for Success 7 Is the Trucker's Life for Me? 9 Foundations for Success 18 Playing by the Rules 25 Picking a Concept 31 Assembling a Winning Team 49 The Business Plan 51 Raising Money 63 Start: Making It Happen 67 Administrative Necessities 69 Finalizing the Menu 78 Lay Out Your Kitchen 82 Procuring a Truck 87 Picking a Commissary 99 Branding Fundamentals 103 Hiring 109 Picking Vending Locations 112 The Opening Schedule 117 Succeed: Doing One Truck Right 121 Responsible Vending 123 Vending Locations 126 Managing the Team 132 Put It on Paper 135 Watching the Numbers 137 Refining the Menu 142 Social Media 145 Connecting with Customers 150 Seasonality 153 Maintenance 155 Grow: Moving beyond the Truck 157 Growth Opportunities 164 Contract Packing 171 Building the Right Infrastructure 174 Technology 176 Exiting the Food Truck Industry 179 Afterword 183 Appendix A Templates and Worksheets 185 Appendix B Food Truck Regulations, by City 205 Appendix C Social Media Guides 229 Appendix D Interviews with Food Truck Entrepreneurs 233 Notes 263 About the Author 265 Index 267
Synopsis
How to start, grow, and succeed in the food truck business. Food trucks have become a wildly popular and important part of the hospitality industry. Consumers are flocking to these mobile food businesses in droves, inspiring national food truck competitions and even a show dedicated to the topic on The Food Network., The food truck craze has arrived. Don't miss out! Foodies the world over have awakened to the mouthwatering potential of the food truck, inspiring national food truck competitions and even a show on the Food Network. The relatively low cost of entry, combined with free and low-cost ways to market them through social media, make the food truck business an ideal entry point for budding entrepreneurs. The Food Truck Handbook offers step-by-step advice on achieving your mobile food mogul dreams. From concept development to gaining a loyal following to preventative maintenance on your equipment, this book covers everything you need to know about starting and running a successful food truck business, including: Profiles of successful food trucks, detailing their operations, profitability, and scalability How to write a sound business plan, set a reasonable budget, and raise the money to get started Best practices and tools to help you pick a truck, choose a location, find trustworthy vendors, and get your truck open on time How to stay lean and profitable by avoiding the most common operating mistakes? How to grow from one truck to multiple trucks, restaurants, wholesale, or a food truck franchise, How to start, grow, and succeed in the food truck business. Food trucks have become a wildly popular and important part of the hospitality industry. Consumers are flocking to these mobile food businesses in droves, inspiring national food truck competitions and even a show dedicated to the topic on The Food Network. The relatively low cost of entry as compared to starting a restaurant, combined with free and low-cost ways to market them to the masses via platforms like social media, are just two of the reasons that food truck business are drawing in budding entrepreneurs. Author David Weber, a food truck advocate and entrepreneur himself, is here to offer his practical, step-by-step advice to achieving your mobile food mogul dreams in The Food Truck Handbook. This book cuts through all of the hype to give both hopeful entrepreneurs and already established truck owners an accurate portrayal of life on the streets. From concept to gaining a loyal following to preventative maintenance on your equipment this book covers it all. Includes profiles of successful food trucks, detailing their operations, profitability, and scalability. Establish best practices for operating your truck using one-of-a-kind templates for choosing vending locations, opening checklist, closing checklist, and more. Create a sound business plan complete with a reasonable budget and finding vendors you can trust; consider daily operations in detail from start to finish, and ultimately expand your business. Stay lean and profitable by avoiding the most common operating mistakes. Author David Weber is Founder and President of the NYC Food Truck Association (NYCFTA), which brings together small businesses that own and operate premium food trucks in NYC focused on innovation in hospitality, high quality food, and community development.
LC Classification Number
HD9000.5
Item description from the seller
Seller feedback (390)
- e***0 (143)- Feedback left by buyer.Past 6 monthsVerified purchaseWhen Seller made me an offer I accidentally purchased the book at its listed price. Seller understandingly refunded that transaction and relisted it with the offered price which was absolutely phenomenal! Seller communicated very well. The book was in like new condition as listed. Shipping cost was right. Seller shipped my book quickly in a bubble wrap mailer. Thank you for all you did!
- u***i (437)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat seller, item was as described, fast shipping. Thank you!MSI GS76 Stealth cooling fans, used, for parts/ one set still works. One doesnt (#226601712962)
- 1***m (606)- Feedback left by buyer.Past 6 monthsVerified purchaseExcellent condition, well package and quick delivery. Highly recommend seller.Child's Garden of Verses : A Classic Illustrated Edition by Robert Louis... (#226607727151)
Product ratings and reviews
Most relevant reviews
- Jan 28, 2020
Good enough.
Verified purchase: YesCondition: Pre-OwnedSold by: clickgoodwillbooks
- Apr 22, 2023
tells you everything you need to know to get started
Verified purchase: YesCondition: Pre-OwnedSold by: bluevasemarketplace
- Sep 20, 2015
good regerance to have around
Verified purchase: YesCondition: Pre-OwnedSold by: mers_goodwill
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Seller feedback (390)
- e***0 (143)- Feedback left by buyer.Past 6 monthsVerified purchaseWhen Seller made me an offer I accidentally purchased the book at its listed price. Seller understandingly refunded that transaction and relisted it with the offered price which was absolutely phenomenal! Seller communicated very well. The book was in like new condition as listed. Shipping cost was right. Seller shipped my book quickly in a bubble wrap mailer. Thank you for all you did!
- u***i (437)- Feedback left by buyer.Past 6 monthsVerified purchaseGreat seller, item was as described, fast shipping. Thank you!MSI GS76 Stealth cooling fans, used, for parts/ one set still works. One doesnt (#226601712962)
- 1***m (606)- Feedback left by buyer.Past 6 monthsVerified purchaseExcellent condition, well package and quick delivery. Highly recommend seller.Child's Garden of Verses : A Classic Illustrated Edition by Robert Louis... (#226607727151)