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Research in Business and Marketing (with SPSS and Excel Tutorials) by Murray R. Millson (Hardcover, 2011)
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Research in Business and Marketing (with SPSS and Excel Tutorials) 9781609271213 Brand New
- Buy It NowResearch in Business and Marketing (with SPSS and Excel Tutorials) Millson
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About this product
Product Information
Research in Business and Marketing sets out to provide readers with an overview of the entire research process in an abbreviated and concise format. It provides examples of quantitative analytical techniques based on SPSS and Excel to give readers the opportunity to execute research processes. It also gives readers the capability to analyze, gather, and interpret data to arrive at answers to research questions. This text takes a path which leads to an understanding of the development, use, and meaning of selected statistics, which will be primarily developed though the execution and analysis of SPSS and Excel statistical functions as they relate to a specified dataset.Product Identifiers
PublisherCognella, INC International Concepts
ISBN-139781609271213
eBay Product ID (ePID)201985129
Product Key Features
Number of Pages168 Pages
Publication NameResearch in Business and Marketing (With Spss and Excel Tutorials)
LanguageEnglish
SubjectBusiness
Publication Year2011
TypeTextbook
AuthorMurray R. Millson
FormatHardcover
Dimensions
Item Height229 mm
Item Weight825 g
Item Width152 mm
Additional Product Features
Country/Region of ManufactureUnited States
Title_AuthorMurray R. Millson
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