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    Location: United StatesMember since: Dec 09, 2013
    Reviews (1)
    Joico - Color Endure Violet Shampoo (sulfate Free) 10.1oz
    Oct 03, 2016
    Totally satisfied
    This shampoo keeps my grey hair from developing a yellow cast. It takes my hair to a beautiful silvery gray. My daughter who is a hairdresser loves the results. We discovered my hair scorches very quickly when using a curling iron even at the lowest heat setting. So we were planning on stripping the hair which I really didn't want to do but the yellow(scorching) was awful. My sister told me to try this shampoo and from the first application the difference was amazing. I use it 2 or 3 times a week and leave it on for about ten minutes, then rinse, dry and style. I use a round brush and a dryer to give my hair the basic shape and use the iron very sparingly. I have not noticed any scorching but I am being very careful. The shampoo is a great product.
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